aobergeler resume feb2017 | Social Media

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APRIL OBHOLZ BERGELER Mobile 303.359.4729 Email LinkedIn Upwork Website
  A P R I L O B H O L Z B E R G E L E R  Mobile 303.359.4729 Email  LinkedIn Upwork Website 2016–2017 MARKETING SPECIALIST Virtual freelancer specializing in project management, copyediting and general administrative and marketing support for nonprofit and for profit organizations. Clients to date include National Parks Arts Foundation in Santa Fe, NM and Opportunity 180 in Las Vegas, NV. 2015–2016 DIRECTOR OF MARKETING The Business Transition Group, Denver Key Accomplishments: Established social media presence and developed first marketing plan & marketing budget Responsibilities : ã Created marketing collateral, marketing plan & marketing budget  ã Produced drip campaign (research, content, layout & distribution) ã Managed overhaul & maintenance of website & blog ã Built brand awareness through social media platforms & events ã Developed campaigns and wrote content for social media & blog ã Organized meetings, workshops, presentations & events ã Generated feed lists & researched prospects 2012–2015 MARKETING SPECIALIST InnovAge, Denver Key Accomplishments: Major contributor to sales kit overhaul and launch of a new line of business Responsibilities : ã Developed & implemented strategies for lines of business (4) in CO, CA & NM ã Created marketing plans & reports showing impressions & ROI ã Provided input regarding $2M marketing budget & managed budget items ã Directed production/design: brand standards, ads, collateral, newsletters, signage, displays ã Wrote, edited & proofed content: collaterals (25), newsletters (9), direct mail, ads, signage, decks, press releases, articles, testimonials, social media, websites ã Oversaw translation process (Spanish & Traditional Chinese) for collateral & web site ã Produced videos & facilitated photo shoots ã Photographed events & clients ã Managed media buy & ad placement in local directories ã Led committee & handled logistics for local community events (3) 2010–2012 MARKETING SPECIALIST (FREELANCE) Inflorex, Quito, Ecuador Special Olympics & Cochlear, Denver Key Accomplishments: Developed stronger sales skills as well as Spanish speaking and writing skills Responsibilities: ã Wrote, edited & proofed content for print & digital ã Developed strategies & services & maintained relationships with clients ã Made out-bound sales calls, generated proposals, negotiated contracts & managed budgets ã Created event collateral & oversaw event registration 2006–2010 PROGRAM DIRECTOR American Lung Association of Colorado, Denver Key Accomplishments: Developed numerous community partnerships and refreshed the look & feel of all program collaterals Responsibilities : ã Supervised, executed & evaluated annual events (4), coalitions (2) & campaign (1) ã Collaborated with community members & health organizations (local, state-wide & national)  ã Fostered strategic partnerships (local, state-wide & national) ã Advocated on Capitol Hill in Washington D.C. ã Member of PIMA Medical Institute Board of Directors ã Photographed projects & staff headshots ã Directed concept/design & wrote content for print & digital ã Conducted multiple steering committee meetings ã Executed educational trainings & presentations ã Managed budgets, secured funding & oversaw funding ã Hired, trained & managed staff (2) & volunteers (250) 1999–2005 BRANDING PRODUCTION MANAGER Impact Productions, Denver Key Accomplishments: Managed the overhaul of the website and refreshed the look & feel of all video productions Responsibilities: ã Creative director of videos & graphics for local & national corporate events ã Oversaw website (design, content & functionality) ã Edited RFPs & proposals ã Prepared event packets & managed event registration APPLICATIONS, PLATFORMS & SOFTWARE EDUCATION May 1996 Graduated Summa Cum Laude  John Brown UniversityBachelor of Science in Broadcasting with a Minor in Administrative Office Management Adobe Acrobat & Photoshop Facebook, Google+, Instagram, LinkedIn, Twitter, HootsuiteAsana, Basecamp, Cisco Spark, EvernoteBlueJeans, GoToMeeting, Google Hangouts, Skype, Slack, ZoomBox, Google Docs & Drive, SharePointMac Platform: iMovie, Keynote, Pages, NumbersConstant Contact, MailChimpMagazine Manager, Microsoft Dynamics CRM, Raiser’s Edge, SalesforceDNN Platform, HTML, Squarespace, Weebly, WordPressMeldiumDoodleRegOnlineExpensifyToggl
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